The current culture of the world is going plastic free, from households to super markets to global fashion houses. Reducing our plastic consumption is great—recycling is even better—because every single piece of plastic ever made still exists today. Taronga recycles more than 80% of their rubbish and supports multiple ocean clean-up charities and initiatives, and we want to educate people to recycle plastic and ensure it isn’t turned into something harmful again with this plastic problem.
We help Taronga solve the plastic problem by turning this harmful material into valuable plastic banknotes, which also helped to raise endangered animal awareness, published by partnership with ANZ and the Australian Mint, in order to change Taronga’s branding from just a negative “zoo” perception to a conservation society, and at the same time maximise their charitable potential.