There are too many news outlets with conflicting interests and specialities. On news.com.au you will find everything from King Jung Un to Kim Kardashian, Royal commission to royal weddings. All these diverse subjects sit right next to each other on their website so we wanted to create something that showcases the News in colour.
Every month, we use the beautiful contrast of the colours as well as clever wordplay and image graphic connection on the content of the events around the world in News.com.au articles, to show the colourful range of stories that the audience can get from the news outlet in a dynamic and exciting way.
Comment from the Creative Director: “Some nice fast thinking here”.